The Operating Question
Use clear, balanced information about the provider, service, location and next step without diagnosing or promising outcomes. The practice should review clinical claims, professional details, privacy-sensitive material and enquiry handling before publication, with online education kept separate from individual assessment. Keep provider scope, general education, privacy handling and professional review clearly separated.
Decisions to Make
Keep provider scope, general education, privacy handling and professional review clearly separated. Review the relevant facts, approvals and operational limits before choosing channels or publishing changes.
Practical Review
Record changes and ownership as the business evolves. Keep provider scope, general education, privacy handling and professional review clearly separated. Recheck source information before the next campaign or page update.